What is the blue economy? What is the Green economy? Why is it important for tourism companies to transition their business into a more sustainable one?
During the info day on the 5th of July, EU WeMED_NaTOUR, together with ECO-CRUISING FU_TOUR, organised an online info day to introduce the Capacity Building programmes- online courses that provide knowledge around the blue economy, sustainable development in the tourism sector, essential knowledge and skills for tourism SMEs to green transition their business and provide a more competitive offering that matches the market demand- green, sustainable and meaningful experience.
The two projects are among the “flagship initiatives” co-funded by the EMFAF programme from the European Union are implemented, and developed by organisations that have technical expertise in capacity building, tourism strategic planning, and tourism package design, coming from the West Mediterranean basin. The project coordinator X23 organised an online event, with around 100 registrants, to present the Capacity Building Programme of both EU WeMED_NaTOUR and ECO-CRUSING FU_TOUR.
Jo Hendrickx, CEO of Travel Without Plastic introduced the concept of the blue economy, and green economy, and the reason why tourism companies should tap into the young traveller market. Jo also presented the Capacity Building Programme, which will provide a 360° outlook on sustainable tourism with 6 modules.
Each course is between 10-15 minutes and will be available in English, Portuguese, Spanish, and Arabic. After taking the courses, the businesses could receive a certification of participation. The courses will be fully online, meaning that the attendees will have full flexibility to decide when and where they would like to attend.
The attendees had a great response to the Capacity Building Programme and are keen on taking part in this opportunity to elevate their business. With this, the organiser of the event sent the programme information and now the registration is open for everyone, especially the tourism SMEs and schools situated in the West Mediterranean region.
Learn more about the EU WeMED_NaTOUR Capacity Building Programme and sign up now:
https://www.euwemed-natour.eu/CapacityBuildingSignup
And in case you would like to learn more about the ECO-CRUISING FU_TOUR Capacity Building Programme, check out the website and sign up now:
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